Carbon optimization

What if decisions were based on selections that use renewable/sustainable resources?

High level concept

Users could balance environmental options based on the needs of their project. We could suggest to our users the most eco-friendly options to reduce everyone's carbon footprint.

Pitch

Let's make an impact on our world for good. Similar to a cost comparison, when a user is provisioning or ordering we could show our users the most eco-friendly options that still meet their project requirements. We could give our users a direct alternative to their ideal, or we could highlight eco-friendly options across our platform with a simple green icon. By bringing carbon optimization to top of mind we can help users choose options that will have less of a carbon footprint. In the fight for our planet, every little change makes an impact.
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Big ideas

These ideas are created by reviewing all of the ideas submitted by IBMers or clients. A big idea is formed if a theme is spotted when several smaller ideas are submitted. Notice one missing? Submit it here!